Coldplay, Bruno Mars and Beyoncé see sales spike after Super Bowl performance

Coldplay, Bruno Mars and Beyoncé see sales spike after Super Bowl performance

Triduana

Coldplay, Beyonce and Bruno Mars saw sales gains after their Super Bowl 50 halftime performance (February 7).

As reported by http://www.billboard.com/articles/news/super-bowl/6875498/super-bowl-halftime-show-coldplay-beyonce-bruno-saleshttp://www.billboard.com/articles/news/super-bowl/6875498/super-bowl-halftime-show-coldplay-beyonce-bruno-sales, Bruno Mars, who performed with Mark Ronson, their No. 1 smash track and 2016 Grammy Record of the Year “Uptown Funk”, saw the biggest sales percentage increase. In the week prior to the Super Bowl (sales period ending Feb. 4, 2016), his two-album catalog moved a combined total of approximately 2,000 copies. That combined total spiked to 10,000 copies for the week of the Super Bowl (period ending Feb. 11). With a 400 percent sales increase.

For Coldplay, leading up to the Super Bowl, the act moved a combined total of 20,000 copies of their seven studio albums in the U.S. For the week of the Super Bowl, Coldplay's seven studio albums sold a combined total of 93,000 copies. That's a 365 percent sales increase for the band (additionally, Super Bowl 50 pushed their seventh album “A Head Full Of Dreams” to No. 1 in the U.K. for the first time).

Beyonce experienced the lowest album sales increase. She saw her five-album solo catalog increase sales to the tune of 44.4 percent, moving 9,000 for the week ending Feb. 4 and 13,000 for the week ending Feb. 11.