News - 20/12/2016

Pascal Nègre launches new management company with Live Nation

Pascal Nègre launches new management company with Live Nation

"Music Busines Worldwide" reports that Pascal Nègre - ex boss of Universal Music France, who left his position earlier this year, after 26 yars of service – has launched a new artist management company in Paris as a joint venture with Live Nation.

As revealed in a press release, the company is named #NP and will work across a variety of artist services. Nègre will head up the company as CEO, overseeing specialists in marketing, design, digital and branding.

Nègre commented:

#NP’s mission is to ensure the artist is at the very core of the game in this new digital age. Our specialist team will be with the artist every step of the way with the advice and services they need to allow them to do what they do best. I’m delighted to join forces with Live Nation France, a family of great professionals with worldwide expertise.

Pascal Nègre’s stint Universal Music Group’s ranks began in 1990 when he joined the Polygram group. He was appointed as President of PolyGram in 1994 and, in addition to his long tenure at UMG France, he became vice president of Universal Music International for the Middle East and North Africa in 2000. In 2005, he was President of the Mediterranean region for UMG (Italy, Spain, Portugal) and South America

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