Facebook hires YouTube and Google Play's Tamara Hrivnak to lead its global music strategy

Facebook hires YouTube and Google Play's Tamara Hrivnak to lead its global music strategy

Facebook has hired YouTube and Google Play's Director Of Music Partnerships' Tamara Hrivnak; she will be in charge of leading the global music strategy. Prior to Google, Hrivnak, who is an attorney, did a stint at Warner Music Group with a focus on publishing.

Hrivnak announced her move in a Facebook post:

Facebook has been without a real music strategy. With this hire, labels, publishers and musicians will all be watching to see how the social behemoth intends to compensate them for the immense amount of music shared and played in videos on the site