News - 20/11/2012

Radical.fm: a new competitor for Spotify?

Radical.fm: a new competitor for Spotify?

After Spotify, Sweden gave birth to a new startup operating in the free, on demand music field. It's called Radical.fm and it's based in Stockholm; launched as a radio streaming service last year, starting from Tuesday (November 20), it is adding an unlimited on-demand and curated streaming radio service, free of charge and advertising-free.

Swedish users have access to a catalog of 20 million IFPI-licensed songs from major labels, while foreigner users outside Sweden can access just "indie" content - at least until Radical.fm's founder, Thomas McAlevey, can persuade major labels to globally expand its licenses.

The service is totally free, but users are encouraged to donate, to help keeping Radical.fm alive; according to McAlevey, $10 a month per user is "what would work if everyone paid", to keep the project alive.
"Radical believes everyone is entitled to enjoy great music, even the young and unemployed, so we don't force users to buy a subscription", says Radical.fm's press release. "Radical also believes radio is best experienced in an ad-free environment, and it is Radical's goal to provide all services free of advertising. But Radical relies on your support to continue".

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