News -
02/03/2017
Spotify officially reached 50 million paid Subscribers
![Spotify officially reached 50 million paid Subscribers Spotify officially reached 50 million paid Subscribers](https://a6p8a2b3.stackpathcdn.com/NewuGPRTlrpfpyesJZCJhPjaUio=/414x310/smart/rockol-img/assets/img/2015-design/placeholder-rockol.20150611v01.png)
Spotify, the world's largest streaming music subscription service, announced it reached 50 million paid subscribers. The news was broken via Twitter:
Thank you to our 50 million subscribers. #Spotify50 pic.twitter.com/eXkOV71bwu
— Spotify (@Spotify) March 2, 2017
This is Spotify's first user number announcement since the service hit 40 million in September 2016, which means it took the streaming service just five-and-a-half months to gain 10 million subscribers. The figures are especially significant as 2016 was the first year streaming overtook physical sales and became a dominant driver of revenues in the music industry, accounting for 51.3 percent of album consumption units and besting physical and downloads combined, according to Nielsen Music.