News - 28/02/2018

Live Nation's revenues for 2017 were of $10.3bn

Live Nation's revenues for 2017 were of $10.3bn

Without a doubt 2017 was a very good year for Live Nation, in financial terms. The live-entertainment company's revenues indeed rose by 24% to $10.3bn last year, according to the latest shared financial results.

According to the figures, 86 million people attended concerts put on by Live Nation (up 21% year-on-year)

More details from the financials, according to the official press release:

Average ticket prices for our shows increased by 5% in 2017, amounting to over $250m additional revenue as artists more effectively captured the true value from their shows.

Also, sponsorship revenues grew by 19% to $285m, with more than 50 brands now spending more than $1m a year with Live Nation; and Ticketmaster sold 500m tickets for a total gross transaction value (GTV) of $30bn.

There were also some shared details on the Verified Fan initiative:

Throughout the year, we worked with over 80 artist campaigns on Verified Fan, selling three million tickets and saving fans over $100m relative to what they would have spent on the secondary market to buy these tickets.

Primary sales account for more than 85% of overall ‘fee-bearing’ GTV for Live Nation, but the company’s secondary GTV grew faster than its primary GTV – up 16% and 15% in 2017 respectively.
 

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