Sony Music launches Mora Qualitas, its own streaming service in Japan
Sony Music Entertainment Japan (SMEJ) joined forces with Rhapsody International to launch the first on-demand, high resolution music streaming service in Japan. The service is called Mora Qualitas and it will be powered by Rhapsody’s Napster platform (systems, tools and APIs included).
Although SMEJ contributes to the overall Sony Corp music division, it is run separately from Sony Music Entertainment, which is headed up by CEO Rob Stringer in New York.
A Mora Qualitas subscription will cost 1,980 Yen a month for lossless FLAC (Free Lossless Audio Codec) streaming at a standard of 24-bit/44.1-96khz (Hi-Resolution)/ 16-bit/44.1khz (CD quality). The service is available for Windows and Macintosh desktop users initially, with other platforms to follow.